Or maybe they are the best, coolest, hippest, hottest, most happenin' retailer in the California eyewear sector.
I just don't know.
But I do know that they picked a winner of a photo for their recent promotion, and no, they're not compensating me for reproducing it here. After they see the rest of this blog, they'll probably wish I never mentioned their name.
But they should thank me.
Then they should tell that model to toss away those funky frames so we can see what we really appreciate: the eyebrows.

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